Thursday, 09 February 2012 19:59
Even as the U.S. continues to run massive trade deficits with China, American soda and fast-food companies are doing their part to even the playing field while relying ever more on that vast market to generate growth.
While both Coca-Cola (KO) and Yum Brands (YUM) this week reported little new action in their home markets, the Chinese gobbled down their goodies.
In its latest reported quarter, Coke's worldwide volume was up 3%, but North America and Europe grew just 1%. China jumped 10%. And it even outpaced the Pacific region as a whole, which showed a 5% volume increase.
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